SAFE ONLINE HOLIDAY SHOPPING
Produced with: Click2View
Strategy: Keyword and SEO shows heightened traffic to “online shopping” and “best shopping deals”. Programatic video created to tie into key search terms.
Solution: Brief shopping safety guide designed to give basic password and payment security tips when online shopping.
Outcome: Translated into Chinese, Thai and Hindi. Designed for direct-to-consumer audience on both Visa’s YouTube and Facebook channels. Successful organic campaign.